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Easy Guide for Engaging with Audience on Social Media

Easy Guide for Engaging with Audience on Social Media 

Gone are the days when social media was only for sharing photographs. Today, it is a potent weapon to publicise brands and build a reputation. As of 2024, Instagram hosts over 20 crore business accounts, according to Embed Social. Also, around 9 crore SMEs use Facebook for promotion. While lakhs of businesses leverage social media, […]

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How to Create Engaging Social Media Content?

How to Create Engaging Social Media Content? 

The Sprout Social Report 2024 states that the average person uses 6.7 different social networks per month and 143 minutes per day on social media. This huge usage indicates businesses and brands’ importance in creating compelling and engaging social media content.  Social media has evolved a long way, from text-only status updates to short-form and

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How to Create a Strong Writing Portfolio

How to Create a Strong Writing Portfolio

Regardless of specialisation, employers, clients, and programs ask for writing samples as part of the selection process. Those specializations could be copywriting, blogging, UX writing, technical writing, journalism, fiction, poetry, etc. It’s a good idea to start selecting, designing, and editing your book before starting the applications. A writing portfolio is a collection of the

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10 Tips for Writing Engaging Blog Posts 

10 Tips for Writing Engaging Blog Posts 

23% of readers believe bad content can damage a blog’s credibility. This recent study by Semrush is alarming enough to make budding bloggers anxious and impatient. Blogging elevates self-expression and is wholesome to establish a footing in the content market. However, writing engaging blog posts is a tricky affair. This article will diminish your doubts

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