Position: Social Media Manager (Content Writer & Designer)Company: The Modern ClassroomLocation: BangaloreAbout Us:
The Modern Classroom is dedicated to transforming education through innovative travel programs, creating impactful learning experiences for students. We focus on safety, cultural awareness, and continuous learning, ensuring each trip is both educational and unforgettable.
Job Description:
Do you love creating engaging content and eye-catching visuals?
The Modern Classroom is looking for a Social Media Manager who excels in both content writing and graphic design to join our vibrant team. As our Social Media Manager, you will be instrumental in shaping our brand identity and communicating with our audience across various social media platforms. The ideal candidate should have a passion for education and travel, understanding the unique needs and interests of our target audience to create relevant and impactful content.
Responsibilities:
- Create engaging content, including articles, blog posts, and affiliate links, tailored to our target audience.
- Use social media tools to craft and display content on platforms like LinkedIn, Facebook, Instagram, YouTube, etc.
- Develop and execute social media campaigns in collaboration with the marketing team to boost brand awareness and engagement.
- Extend the company’s brand to engage existing customers and attract new ones.
- Analyze the company’s social media strategy and provide regular suggestions for improvement.
- Stay updated with new and upcoming events to keep The Modern Classroom’s social media presence constantly relevant.
- Establish key performance indicators (KPIs) to evaluate the effectiveness of existing social campaigns and adjust strategies for new growth.
Skills and Qualifications:1. Management and Leadership Experience:
- Proven track record of managing social media accounts and campaigns.
- Demonstrated leadership skills to collaborate effectively with team members and drive results.
2. Knowledge of Current Social Media Platforms:
- Familiar with platforms such as Facebook, Instagram, Twitter, LinkedIn, Pinterest, YouTube, etc.
- Understanding the unique features, algorithms, and best practices of each platform for effective content allocation and engagement.
3. Problem Solving Approach:
- Ability to handle unexpected challenges, ranging from negative feedback to technical issues, diplomatically and efficiently.
- Creative problem-solving skills to adapt to changing algorithms, user behaviors, and industry practices.
4. Multitasking Under Pressure:
- Capability to multitask and manage deadlines during peak campaign periods.
- Strong time management skills to ensure consistent content schedules and timely responses to audience inquiries.
5. Clear and Confident Communication:
- Excellent written and verbal communication skills.
- Ability to create content, respond to comments, and interact with followers while maintaining the brand’s voice and messaging.
Desirable Qualifications:
- Familiarity with educational practices and cultural nuances.
- Experience in writing compelling copy, creating engaging blog posts, and producing video content.
- Proficiency with graphic design tools (such as Adobe Creative Suite or Canva) to produce high-quality visuals for social media.
Why Join Us:
- Make a meaningful impact on students’ educational journeys.
- A collaborative and supportive work environment with opportunities for growth and development.
- Competitive salary and benefits.
How to Apply:
If you are excited to join The Modern Classroom and have the skills and enthusiasm to excel in this role, please submit your resume, cover letter, and sample content and designs to mail@themodernclassroom.in
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